About Us
Who We Are
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InStyle is your source for fashion, beauty, celebrity, and lifestyle content that delights, informs, and entertains. If there's a new denim silhouette, you'll find it here — as well as a delicate explanation for why it might be stressing people out. We get first dibs on new beauty products and only share what's worth a try, with ingredient breakdowns and step-by-step routines to follow. We question everything and let you know which brands can back up their bona-fides ("clean" and "sustainable" are words that mean things, and we don't let anyone skate past with greenwashed jargon).
Speaking of meaning: We mean it when we say "Everybody's In." On InStyle, fashion and beauty's best kept secrets are shared, and velvet-rope access opens wide with a joyful and celebratory ethos. Inclusivity — real, meaningful representation — is at the heart of everything we do, from our editorial team and freelance contributors, to the celebrity faces you see on our site and the brand founders, designers, and owners we choose to cover.
Whether you're here to discover clothing trends, beauty looks, fitness fads, or for our analysis of the cultural moments behind all of that, we want you to see yourself reflected on our pages and leave (if you must) with a smile.
The InStyle Editorial Team
Sally Holmes
Sally Holmes is Editor in Chief and GM of InStyle. She started her career at New York magazine as an editor for their website before moving over to The Cut ahead of its relaunch in 2012. She later joined Hearst Magazines in 2014 as the senior news editor at ELLE.com before taking on the role of deputy editor in 2016 and then executive editor in 2017. Sally joined Marie Claire in 2018, where she worked first as digital director and later as Editor in Chief. Born and raised in New York City, Holmes graduated with an English major and French minor from Boston College. She now lives in Brooklyn with her husband, where they love to explore new coffee shops and dream of owning a French bulldog.
Danielle McNally
Lauren Valenti
Lauren Valenti is Beauty Director of InStyle. She began her career as a freelance contributor at ELLE.com before becoming Beauty Editor of MarieClaire.com. She later joined Vogue, working at the brand for six years, starting as Beauty Writer before evolving into Senior Beauty Editor, overseeing the digital beauty and wellness sections. Valenti graduated with a liberal arts degree from Eugene Lang College, The New School for Liberal Arts, with a concentration on Culture and Media Studies and a minor in Journalism.
Madeline Hirsch
Madeline has worked in beauty and fashion for the past seven years. She joined InStyle in 2022 as the News Director, overseeing the site's news coverage, including celebrity and entertainment.
Madeline also oversees beauty news at Byrdie and has previously worked at Brides and Glamour, where she covered everything from celebrity weddings to social media. She graduated from the University of Notre Dame and currently lives in Brooklyn, NY.
Christopher Luu
Jenna Brillhart
Jenna has been with InStyle since 2019. Over the past two years, her work on the brand has shaped its digital identity. As Creative Director, Jenna and her team maintain the site’s brand identity, direct photo shoots, and design visual assets for the site, social and video alongside the Visual Editors. Before she started at Dotdash Meredith, she worked as a design lead for a programmatic creative service team. Jenna graduated with a BA in graphic design from Penn State University.
Kelly Chiello
Kelly is New-York based creative producer who has worked in fashion media for the last decade. She joined InStyle in 2017, where she was an Associate Photo Editor and has worked her way up to Associate Photo Director. Kelly oversees all photoshoot production for the digital issues, fashion, beauty and celebrity shoots, as well as curating and photo-editing images for the website. Previously, she was the online photo editor for New York Magazine, specializing in all verticals. Kelly graduated with a BFA in photography from the Fashion Institute of Technology and a minor in art history and lives in Brooklyn, NY.
Danielle Fox
Danielle is InStyle's Senior Social Media Editor. She joined the team in 2021 and oversees the brand’s social identity and leads strategy and special projects on Instagram, TikTok, Facebook, and Twitter. Previously, she led social for HelloGiggles and Salty World, a newsletter and community for unapologetic women, trans, and nonbinary people. Her byline has appeared online at Elle Decor, Town & Country, MyDomaine, Men's Health, and Seventeen. She received a Bachelor of Arts in English (Non-Fiction Writing) from the University of Pittsburgh with a minor in poetry and now resides in Brooklyn, NY.
Kara Jillian Brown
Tessa Petak
Tessa is a New York City based writer, originally from Pittsburgh, Pennsylvania. After graduating from Penn State in 2019, Tessa moved to the Big Apple to pursue her dreams. She loves a good Netflix binge, listening to music, and spending time with friends and family. And there's nothing like the rush of a good sale. Tessa is a Staff Writer on the News Team at fashion.appleentcentre.com, and she's obsessed with all things pop-culture.
Averi Baudler
Averi is a Chicago-based writer, originally from Des Moines, Iowa. After graduating in 2021, Averi contributed eCommerce content to People, Real Simple, Shape, and InStyle before joining the InStyle team as a news writer. She loves all things pop-culture, fashion, and beauty — especially when the three coincide. When Averi's not writing, you can likely find her online shopping, watching Netflix reality shows, or trying to decipher Taylor Swift's latest Easter egg.
Amanda Lauro
Amanda has experience interning on creative teams at various fashion brands such as Calvin Klein, Theory and Oscar de la Renta. She was previously a Freelance Art Assistant at Martha Stewart Living, where she designed page layouts and executed photo research for the print magazine. Amanda is now the designer for InStyle, where she curates imagery for the site, designs leads and helps in producing photoshoots. Amanda graduated from Marist College with a BS in Fashion Merchandising and a minor in Graphic Design and lives on Brooklyn, NY.
The InStyle Commerce Team
InStyle has a dedicated team of commerce writers and editors who apply rigorous testing and expert insight to bring you the best product recommendations and reviews. They're the first to know when a product you love is on sale.
Bronwyn Barnes
Bronwyn is the VP of Commerce for Health and Beauty at Dotdash Meredith and joined the team in 2021. She is a professional storyteller and digital pioneer with 20 years of experience in print, digital and social media. She was the founding social media editor of InStyle's Facebook, Twitter, and Instagram accounts and architect of early social media brand partnerships with brands like Target, Lionsgate Films, and Essie. Bronwyn has also worked as an editor and writer, at InStyle, Entertainment Weekly, People, Travel + Leisure, and more.
Jessica Mahgerefteh
Jessica is a seasoned writer and editor, with a career in digital media that spans over seven years. The bulk of her experience lies in beauty, fashion, and lifestyle content. You can find her work published across various digital publications including HuffPost, Byrdie, Brides, and more. Prior to joining Dotdash Meredith, Jessica was the senior editor of L'Oreal's Skincare.com, where she learned everything there is to know about beauty products and ingredients, trends, and finessing a skincare routine.
Chelsey Hamilton
Chloe Anello
Chloe Anello is a Senior Commerce Editor for Dotdash Meredith's Beauty & Style Group. She joined the InStyle team in 2022 and works with a wide range of freelancers and on-staff writers to create expert- and research-driven product roundups for all things fashion. Before joining the team, she worked for New York Magazine's The Strategist, where she led the fashion content and celebrity shopping column. She has interviewed everyone from the Haim sisters to Halle Berry and Nick Jonas to Rick Ross. Her work has appeared in New York Times, The Cut, Vulture, Cosmopolitan, Byrdie, Shape, and more.
Zarah Kavarana
Christina Oehler
Mary Honkus
Mary joined the InStyle team as a Commerce Editor in 2022 and is responsible for writing, editing and publishing evergreen beauty and fashion content. Prior to joining InStyle, Mary worked as an Associate Editor at L'Oreal's Makeup.com and Skincare.com. When she's not trying out the latest makeup and skincare launches, she can be found exploring New York City's food scene, trying out a trendy workout class or traveling.
Christina Butan
Eva Thomas
Eva Thomas is a senior commerce writer at InStyle, where she pitches, writes, and strategies all-things fashion, beauty, and celebrity, always with a fresh lense on the topics. She joined Dotdash Meredith in 2019. Prior to working at InStyle, Eva was a fashion news writer at Who What Wear and a celebrity news writer at The Zoe Report. She has a bachelor's degree in journalism from the University of Minnesota.
Eden Lichterman
Eden Lichterman is an Associate Commerce Editor and Strategist for InStyle, where she covers sales and deals on the latest fashion and beauty trends from Amazon. Some of her most popular finds include discounted dresses, flattering swimsuits, hair-growth products, and comfortable sneakers worn by a wide range of celebrities, like Kate Middleton and Emily Ratajkowski. Eden’s previous work can be found on People, Food & Wine, and more Dotdash Meredith publications. When she's not searching for the best sales and deals, you can find Eden catching up on all things fashion and pop culture, watching reality TV, or obsessing over her dog, Lola.
Tamim Alnuweiri
Tamim has been writing about topics including beauty, fashion, wellness, and music for nearly a decade. She has tested thousands of products including skincare, makeup, haircare, and body care. She stays up to date and informed by regularly interviewing and consulting leading experts in the beauty industry including dermatologists, makeup artists, and aestheticians. Tamim has been published in InStyle, Travel+Leisure, Byrdie, Health, Shape, Southern Living, Real Simple, and PEOPLE. She tries any and every product she comes across with a particular appreciation for eye makeup and lip liners.
Ruby McAuliffe
Ruby McAuliffe is an associate commerce fashion writer at InStyle and Shape, covering shopping trends surrounding style, beauty, and celebrity. She was the former New York Post commerce writer and reporter, and has written for Page Six, Teen Vogue, Decider, Suggest, Her Campus, Dressember, and L.A. Style Magazine. She graduated from Azusa Pacific University Summa Cum Laude with a bachelor's degree in multimedia journalism and a minor in public relations.
Chloe Irving
Chloe Irving is a New York-based commerce writer with two years of experience covering fitness, wellness, and beauty. After retiring as a student athlete, Chloe became an avid runner, power lifter, yogi, and triathlete, and is especially passionate about educating readers on fitness gear and injury prevention products. She joined Dotdash Meredith in 2021 and became a shopping writer for Shape and Instyle covering the health and wellness space. A long-time fan of beauty Youtube and TikTok, Chloe spends her free time obsessing over the newest skincare trends and hair products. She graduated with honors from Brown University's Literary Arts program in 2021.
Sophie Wirt
Kaelin Dodge
Bianca Kratky
Bianca Kratky is a commerce writer at InStyle, covering the best fashion and beauty items to shop for. Her career in writing began in 2019, after leaving her job in advertising. You can find her previous work on Cosmopolitan, Oprah Daily, and Coveteur, but she mostly writes for her blog Florre.co, covering all things travel, mindfulness, and fashion.
Taylor Jeffries
Our Editorial Policy
InStyle is a trusted and authoritative voice in the celebrity, beauty, and style space. We go straight to the source — celebrities, stylists, dermatologists, astrologers, and more — for the facts behind a story, ensuring accuracy every step of the way. We never cover unsubstantiated rumors nor give unfounded advice. In the event an error slips through our rigorous processes, or a developing story changes after we've published it, we will update the article to reflect the best information available at the time. Timestamps are marked as "updated" whenever a story has been republished, and when the situation calls for it, an Editor's Note will be added to explain the change. We believe in transparency and are working to ensure every author on InStyle has a robust bio page, so our readers can get to know the people behind the stories they love.
Read more on our Content Integrity Promise, including our policies on Fact Checking, Independence and Impartiality and Accuracy and Corrections here.
Product Reviews and Recommendations
At InStyle, part of our mission is to find best-in-class buys that are worth your time, money, and attention. Our commerce editors and writers comprise decades of expertise across beauty, fashion, lifestyle, and wellness. Whether we’re reviewing laser hair removal devices or testing sheet masks, we always prioritize journalistic integrity and factual accuracy to share product recommendations that will help you look and feel your best.
In addition to relying on our own expertise, we tap industry experts — from celebrity hair stylists to top dermatologists — to help readers make the best purchasing decisions for their lifestyle. Brands may send us products to try for editorial consideration, but we will never accept a product in exchange for positive coverage (or guarantee coverage at all) and we are always transparent when we’ve received a sample. We may receive affiliate commissions on products purchased through our content, but our reviews and recommendations are purely editorial. Learn more about our commerce guidelines, here.
Diversity, Equity, and Inclusion
InStyle’s mantra is “Everybody’s in,” and that means we work to make sure anyone who finds their way to our stories can find themselves reflected in them. It means the worlds we build and share look like the world we inhabit in real life, and all its gorgeous diversity — that of race and ethnicity; hair type and skin tone; size, shape, ability, age, and gender expression.
This goes for our team behind the scenes, too. We prioritize finding the right writer and photographer, hair and makeup artists, stylists, and more to tell each story authentically and sensitively. Read more about our commitment to diversity, equity, and inclusion, here.
InStyle In the Press
- 2022 Webbys: InStyle received Webby Honors for Best Website and Best Social Media in the Beauty & Style category.
- 2021 Folio Awards: InStyle received honorable mentions in the Eddie & Ozzy awards, 2021: Best consumer website, overall; Best consumer news coverage on inauguration day; Best social media/online community.
- The New York Times: InStyle was highlighted in a New York Times article about diversity in fashion.
- Insider: Senior Fashion Editor Sam Sutton on How to Style Sneakers
- Naked Beauty Podcast: Executive Beauty Editor Kayla Greaves on Her Guide to a Hot Girl Summer
- CTV News: Senior Lifestyle Editor Kylie Gilbert on How the Pandemic Has Accelerated Aging
About Dotdash Meredith
InStyle Magazine was founded in 1994 and is part of the Dotdash Meredith publishing family. Dotdash Meredith, an operating business of IAC, is the largest digital and print publisher in America. From mobile to magazines, nearly 200 million people trust us to help them make decisions, take action, and find inspiration. Dotdash Meredith's over 50 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living, and more.
Dotdash Meredith in the Press
Read about Dotdash Meredith and our family of brands in the news.
Learn more about the team behind Dotdash Meredith here.
Contact Us
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